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B2B Marketing Leadership: The higher you get in the organization, the more details you need to know (podcast episode #115)

B2B Marketing Leadership: The higher you get in the organization, the more details you need to know (podcast episode #115)

October 17, 2024 — Listen to Jim Kruger, Executive Vice President and Chief Marketing Officer, Informatica, discuss integrating branding and demand generation, eliminating silos, and testing and iteration.

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AI Implementation: A practical guide to 6 levels of artificial intelligence maturity, with a real-world illustration

AI Implementation: A practical guide to 6 levels of artificial intelligence maturity, with a real-world illustration

October 15, 2024 — In an era where digital transformation is imperative, AI remains critically underutilized — a barrier and opportunity we unpack through a unique case study.

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Wellness Marketing: Educating consumers is crucial for building trust and driving change (podcast episode #114)

Wellness Marketing: Educating consumers is crucial for building trust and driving change (podcast episode #114)

October 10, 2024 — Listen to Jack Dell’Accio, CEO and Founder, Essentia, discuss innovation, influential collaborations, and product optimization.

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